Promo code and Coupon Abuse

Protect Promotions from Repeat Fraudsters

Detect fake sign‑ups, repeat redemptions, and device‑based bonus farming so discounts reward real customers, not fraud rings and bots.

Request Demo
Challenges

Why Promo Code and Coupon Abuse Is a Growing Risk

Request Demo
Fraudsters exploit incentives at scale
Abusers create fake or duplicate accounts to repeatedly redeem sign‑up bonuses, referral rewards, and discount codes—draining marketing budgets.
Traditional controls are easy to bypass
Using VPNs, device spoofing, and incognito browsing, attackers appear as new users and slip past IP‑ or cookie‑based checks.
Campaign performance and ROI get distorted
Promo abuse floods acquisition metrics with non‑genuine activity, making it hard to measure true growth, engagement, or conversion impact.
How FOCAL facilitates this use case

How We Detect Promo Code and Coupon Abuse

FOCAL adds a powerful fraud layer by identifying devices behind multi‑accounting, tracking repeated redemptions, and spotting behavior patterns that signal abuse.

Request Demo
Depicting AI-native platform

Establish Persistent ID

  • Creates Universal ID from hardware, software, network signals to bind promos to real users.
    ‍
  • Baselines normal sign-up and redemption patterns to spot abnormal usage.
Depicting AI-native platform

Detect Linked Accounts

  • Finds clusters sharing devices, Internet Protocol addresses, or payment details redeeming limited offers.
    ‍
  • Flags bot-like redemption bursts and redemption-only accounts using velocity checks.
Depicting AI-native platform

Monitor Offer Journeys

  • Tracks codes from issuance to redemption and refund to identify risky channels.
    ‍
  • Pinpoints abuse concentration points to refine eligibility and controls.
Depicting AI-native platform

Automate Action Response

  • Instantly flags or blocks high-risk events before transactions.
    ‍
  • Prevents downstream losses while protecting customer trust.
Benefits

How FOCAL helps businesses promo code and coupon abuse

Reduce promo fraud losses
Stop fake and duplicate accounts from repeatedly claiming “new user” discounts and vouchers, so promo spend goes to real customers.
Expose promo abuse rings
Reveal device, IP, and identity links between accounts that appear unrelated but behave as a coordinated promo farm.
Reduce false positives alerts
Use event, behavioral and device context to separate savvy shoppers and loyal users from high‑risk patterns, keeping their experience smooth.
Protect campaign economics
Maintain fair, sustainable offers by enforcing eligibility and usage rules, so real customers trust that promotions are not being gamed.

Advantages

Why Businesses Choose FOCAL?

FOCAL is built to protect digital platforms from modern fraud across onboarding, in‑app journeys, and payments.

Request Demo
This is some text inside of a div block.
Experts in digital fraud across KSA and MENA, aligning controls to local customer behavior, attack patterns, and regulations.
This is some text inside of a div block.
Dedicated 24/7 support from fraud specialists to keep your detection strategies and journeys tuned as threats evolve.
This is some text inside of a div block.
Unified fraud platform that delivers a single risk view across channels, products, and customer touchpoints.
This is some text inside of a div block.
Intelligent decisioning that combines multiple risk signals into clear, explainable outcomes for operations and compliance teams.
This is some text inside of a div block.
Partner services for implementation, rule design, and ongoing optimization, effectively extending your in‑house fraud team. 

Industries

Industries We Protect

FOCAL is built to protect digital platforms from modern fraud across onboarding, in‑app journeys, and payments.

Request Demo
This is some text inside of a div block.
Banks
This is some text inside of a div block.
Fintech
This is some text inside of a div block.
E-commerce & Marketplaces
This is some text inside of a div block.
Subscription Services
This is some text inside of a div block.
Telecom
This is some text inside of a div block.
Governmental Agencies
Testimonials

Real Results from Real Teams

Hear how FOCAL is helping compliance teams work faster and reduce risk.

Request Demo

Fair to say that FOCAL’s sanction screening solution is straightforward, reliable, and always available. Not to mention FOCAL’s professional and friendly account managers and subject-matter experts who guided us through the entire process.

Hashem Sbeitan
Risk & Fraud Director

FOCAL has proven to be an invaluable asset for us, resulting in more than 87% reduction in our onboarding time and enhancing our operational efficiency. This has allowed us to easily onboard new customers and grow confidently.

Ali Alshamrany
Risk & Fraud Director

FOCAL allows us to be compliant quickly. We use FOCAL to automate the screening of our customers with relative ease. FOCAL’s ever-evolving offerings never fail to surprise us, and it gives us confidence in the product’s ability to keep up with rising expectations of both regulators and customers.

Hussein Hejles
Director of Compliance
FAQ’s

Frequently Asked Questions

  • What counts as promo abuse versus smart shopping?

    Promo abuse involves deliberate attempts to bypass eligibility rules—such as creating multiple accounts, using bots, or cycling trials—while smart shopping stays within stated terms.

  • How does FOCAL detect promo and coupon abuse?

    FOCAL connects accounts, devices, IPs, and redemption behavior to spot multi‑accounting, velocity spikes, scripted flows, and accounts created almost solely to redeem offers.

  • Will heavy but honest users be blocked from offers?

    Risk scoring looks at full journeys and Universal ID history, helping avoid penalising loyal customers who engage broadly with your product, not just with discounts.

  • Can we apply different rules by campaign or segment?

    Yes. You can define eligibility, redemption limits, and risk thresholds per campaign, segment, or channel to match marketing and risk objectives.

  • Does FOCAL work with our existing promo and marketing tools?

    FOCAL integrates via APIs to ingest promo events and send back risk decisions, so your campaign, checkout, and CRM systems can act in real time.

    • Protect Every Step of the Customer Digital Journey

    Secure logins, in‑app sessions, and payments in real time with FOCAL Enterprise Fraud Management.

    Request Demo